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The Imperial – Notting Hill, W2 London

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The Imperial Notting Hill: A tranquil home in the heart of London

The charm of London lies not only in its grandeur and place in history, but also in its quirky and eclectic culture. It’s a city where royalty and the super-rich can feel at home alongside the hippest, coolest and brightest from around the world. It’s a city where old blends with new in perfect harmony – from fashion to architecture and everything in between. The Imperial in Notting Hill, a newly-available luxury development from Euroterra Capital, represents everything that’s best about London.

You could hardly get more a more prime location in Prime Central London than this. The Imperial is a short stroll from Hyde Park and Kensington Palace, home of the Duke and Duchess of Cambridge. As neighbours, you may see little Prince George in the playground or splashing in the fountain named after his grandmother, Princess Diana. Across the park you’ll find Harrods, The Royal Albert Hall and the Natural History Museum. Yet Notting Hill is also the trendy neighbourhood from the movie. It’s a delightful place to live, with a real sense of community in its street cafés, Michelin-starred restaurants, neighbourhood art galleries and cinemas, little shops and its world renowned Portobello Market.

And that’s just on your doorstep. Within a couple of tube stops or a 5-minute taxi ride you’ll be immersed in all the pleasures of London’s West End. Where to start? Shopping on Bond Street and Oxford Street? Taking in the history of Buckingham Palace and Westminster Abbey? Listening to the Band of the Household Cavalry playing in Regent’s Park? Public transportation is a cinch. As well as the red London buses and the tube, by the time you are settling into life at The Imperial, Crossrail will be running. This £15 billion project, to be named the Elizabeth Line, will revolutionise London travel by linking Heathrow Airport to the city of London and beyond. One of the Elizabeth Line stations, Paddington, is less than a mile from The Imperial. From there, travel to London’s financial centre, The City, takes only 10 minutes, while to Canary Wharf it’s 17 minutes and to Heathrow it’s 24 – or just 15 minutes by Heathrow Express. As if the benefits of central London and the West End weren’t enough, The Imperial is less than half a mile from the Westway, the motorway that whisks you away to the glory of the English countryside (and Heathrow Airport) in just 30 minutes.
IMP-L-730x375Living in this famous and historic area is an education in itself, but if you also have school-aged children, the benefits of a quality English education are abundant. There are several reputable private and international schools in the area as well as a number of universities including several of the elite Russell Group Universities: Imperial College, King’s College, University College and the London School of Economics.

While several of the flats have their own terrace or garden, all residents of The Imperial will have access to the private St Stephen’s Gardens, a peaceful space where you can escape the pressures of the city with a year round sense of calm and tranquillity. Do you remember the scene in the movie Notting Hill where Hugh Grant and Julia Roberts climb into a garden at night? Well you won’t need to climb – St Stephen’s Gardens is the residents’ private park and you’ll have your own key. (You also get a parking permit).

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    About the property:

      The Imperial is a classic example of grand Victorian architecture, built when Great Britain was the world’s only super-power. The combination of a traditional façade with contemporary finishing ranks high among its many traits that appeal to buyers. Behind its gleaming white exterior, stucco columns and English-style black-and-white tiled entrance, the grandeur continues beneath high ceilings over marble floors lighted by high windows at front and back. A porter who mans the reception area will be delighted to sort out your theatre tickets, restaurant bookings or taxis upon request. Or if none of that’s required, take comfort in knowing that your porter will always be on hand to offer a cheerful greeting to welcome you home.

      The Imperial will have 16 units, each has been carefully planned to make the most efficient use of the space and the natural resources – especially the city views – while two have their own private patios with gardens. All flats have 15-millimetre thick wooden flooring, walnut veneer or solid oak doors, polished plaster walls and chrome handles. Temperature settings are controlled via your own individual combi-boiler and each flat comes with excellent thermal and acoustic insulation. Each flat has a pre-wired TV / DVD and artfully concealed LED lighting, and all come with kitchen essentials including oven, extractor, fridge-freezer and dishwasher, made by Miele or Siemens. The bathroom is, of course, top-of-the-range in every detail.

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      London take pride in being a safe and friendly city, but for added security there is a video entry system, 24/7 monitored CCTV in all the communal areas, and smoke, heat and carbon monoxide monitors in all flats and communal areas.

      Buyers have a choice of 1-, 2- or 3-bedroom flats, varying in size from 40 to 85 square metres (430 to 915 square feet). Each have been exquisitely designed not only in terms of style and finish but also in liveability, driven by what buyers truly appreciate in a property. A rarity for London, every flat in The Imperial has windows at both front and back. London may not be famed for its sunshine, but whenever the sun is shining it will be coming through your windows!

      The penthouse is truly extraordinary. On its own private sixth floor, it combines the most beautiful modern styling with the ultimate wow factor of a 360º view over central London. It has an extensive terrace of 37 square metres (398 square feet), while floor to ceiling windows mean the flat is bathed in light all day. There is also a fire for those cosy nights indoors. It has two bedrooms, two bathrooms and a spacious open-plan living and dining room.
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    About the developer:

      For decades, London has proven itself to be a safe place to buy property. With The Imperial, owners have the added peace of mind that comes from dealing with a high quality developer. Euroterra Capital has been developing fine new homes from their Mayfair headquarters since the 1980s. Pantazis Therianos, Managing Partner of Euroterra Capital, says, “There is great importance placed on the quality of product we deliver, as such each of our developments come with landscaped gardens and a world class concierge company. We pride ourselves on our ability to create an innovative yet functional living space, setting the standards in the real estate market.”

      With offices in Hong Kong, Beijing and Shanghai, Euroterra uses their deep knowledge of the London market to create the highest quality properties that appeal to savvy buyers from around the world.

    At a glance:

    • 16 prestigious new apartments including a magnificent penthouse
    • Prime location in the heart of Notting Hill, close to Hyde Park and London’s West End
    • Art deco heritage combined combined with a modern sensibility and luxury amenities throughout
    • Generously proportioned living areas with high ceilings and infinite lighting
    • World class concierge service for the safety and convenience of residents

    The price:

    Starting from £1,248,000 (approximately US$1,780,000)

Contact us:

To find out more about The Imperial Notting Hill or to request an invitation to upcoming events featuring this luxury development, please contact us at property@loft-asia.com.

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